Buying technology well
Is this agency quote too high?
You can't price-check software the way you'd price-check a boiler. Here's what to look at instead, and when the number is fair.
· 6 min read
The blog
The DebugSwift blog
Plain-language write-ups on what technology is worth paying for, what isn't, and how to tell the difference — written for people running a business, not for other agencies.
3 posts
Automating the busywork
Why does my spreadsheet keep breaking?
It isn't the spreadsheet. It's that a tool built for one person doing sums is now the system three people run the business on.
· 6 min read
Answering enquiries
Why do I keep missing enquiries at night?
Enquiries arrive after hours because that's when your customers are free. Here's what happens to them while you sleep, and what it costs to leave that gap open.
· 6 min read
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